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"Kreuzkolln" entices young creatives! That was the headline over an article that ran in the Berliner Morgenpost on 27th February. It began:

"Sauntering through the streets south of the Maybachufer Canal, you'll discover a typical old district with tenements, gaslamps, small shops and cobblestones. Nothing unusual. But the area -- the Reuter neighbourhood on the Landwehr Canal -- has a curious new name: Kreuzkolln [an amalgam of Kreuzberg and Neukolln]."

Aha, an article about my neighbourhood! But wait, now they're talking about me, right here in the first paragraph!

"It's even been noticed by a reporter from the trendy US magazine Wired. Referring to the New York district of TriBeCa, he calls the northeast corner of Neukolln NeuBeCa (Neukolln Below Canal). He describes a neighbourhood on the rise, young and creative people coming to the area. Around 18500 people live between Kottbusser Damm and Pannierstrasse, 30% of them foreigners and 35% unemployed. Is Kreuzkolln now chic and slick?"

Then, under the subheading "Just a marketing idea?" the article quotes a cynical Humboldt University student who lives on my street. "Behind the imported name is just a marketing idea. They're trying to give the problem neighbourhood a chic image."



Hang on, young feller! Why would I be marketing my own neighbourhood? What's in it for me -- I don't own property here, I'm not being paid by anyone. No, my interest is basically in seeing a "scene" develop. I want cultural action on my doorstep, and countercultural action too. Money and marketing don't concern me; I just want there to be a certain vitality here. And sure, I want "where it's at" to be "where I am". Of course, when other districts do it -- and rope me into dressing up in silly abstract expressionist shirts -- I'm quick to echo the cynical student's refrain: it's all marketing bullshit.

But at least my Wired article talked about the specific ethnic minorities in the neighbourhood, unlike the Morgenpost piece, which just brackets the "foreigner population" with the unemployed, as if they were both "problems". My writing about this neighbourhood has focused, instead, on the unexpected similarities between cosmopolitan creative workers and immigrants. We're both alienated, but that's not a problem -- we should be allowed not to integrate. We fly as often as each other, we retain multiple loyalties, we share a similar distance from the indigenous culture, our situation makes us cultural relativists who believe in pluralism, we share poverty and material precariousness, we occupy the same tiny shopfronts where we tend to start tiny businesses expressing some kind of otherness. This alliance between cosmopolitans is a theme the Morgenpost and the Humboldt student don't seem interested in exploring; they don't entertain the possibility that to be connected to this neighbourhood is to be connected to various forms of disconnectedness.



But what if, for all our good intentions, the "creative class" now bringing trendy bars to Weserstrasse and scaffolding to the facades of buildings in the Reuterkiez is -- like the foreigners and the unemployed, a "problem" for this neighbourhood? That charge is laid in a newspaper I've just been sent in a huge package of books by Geert Lovink, media theorist, net critic and activist.

The Creativity Newspaper (you can read the whole thing in pdf form here), lavishly illustrated throughout with inventive graphs, logos, images and isotypes by Hendrik-Jan Grievink, asks us to "consider uncreativity", and makes a "plea for an uncreative city". In essays entitled "the end of the creative class" and "of lofts and latte" and "California Uber Alles", the paper lays out some interestingly dissenting ideas on the subject of the harnessing of creativity by "city managers". Here are a few of them.

"The creative is precisely that which by definition does not allow itself to be standardised. Those who try to standardise creativity have not understood it, and run the risk of coming across as somewhat pedantic. If ever people do succeed in standardising creativity, then it will be able to be automated and handled by computers and bureaucrats. As soon as that happens, however, it will by definition no longer be the creative. Your creative-industry tactics will come back and hit you in the face. People will come to work in flip-flops! Like a virus, our creativity will screw up the system world. Even if that is the only thing we have left." Koert Van Mensvoort



"It was while teaching in an art school that I realised how often the development of the creative cosmopolitan was based on a dis-identification with one's cultural environment. The paradigmatic art school student (like that other cosmopolitan, the academic) is one who never quite fits into their peer group while growing up, who was forced to retreat to the world of the imagination, expressing creativity from a kind of cultural exile, sending aesthetic remittances back to the homeland." Danny Butt, helping explain the alliance between creative and immigrant "cosmopolitans".

"The absence of a relationship with government -- or the presence of a negative relationship -- does not mean that the cultural forces in question are not objectively complicit in the creative city regime. By this we mean that, however much resistance an alternative cultural initiative might have encountered, it doesn't take away from the fact that it functions very well within the urban economy as proof of the city's high creative factor. In spite of themselves, many alternative cultural projects are communicating to the outside world that the city possesses a happening urban subculture -- which is precisely what the city managers would like to see happen in their attempt to attract investors and highly qualified workers... Even if as a creative actor you are ignored by the government or the market... your creative activity can still fit perfectly into their urban development strategy." Gideon Boie and Matthias Pauwels, who add:



"We're not arguing for "uncreativity" just for fun. It's more about setting aside the prevalent compulsion to be creative... We must stop complaining about the recuperation and cooption of so-called authenticity by the existing order.... Can we please have a little self-knowledge and self-criticism?"

There are interesting case studies on Barcelona (creativity successfully harnessed by city managers, but real estate speculation problems resulting from it) and China, which, Michael Keane says, has adopted a "copy and paste" approach which mocks creativity, "arguably a Western concept".

"Perhaps Cage's 4'33" could act as the new soundtrack or hymn for the creative class, as it enables people to listen to their own creative thoughts and their inner voice that sometimes says: stop!" Michael Vaniersel



Well, that suggestion at least is one I'm following: tonight at 6pm I'll play "visual field recordings" -- along with my neighbour Udo Noll, Kim Cascone & Leif E. Boman (via stream) and Seiji Morimoto -- at Das Kleine Field Recordings Festival, Program Gallery, Invalidenstrasse 115, Mitte. Entry is €5. Now that's what I call marketing!

Re:

Date: 2008-03-09 08:47 pm (UTC)
From: [identity profile] kumakouji.livejournal.com
" I moved here from the States because I wanted to be part of the Berlin creative class. I have a Mac, listen to indie rock, drink coffee, and worry about which neighborhood I should live in next"

Image


1) take one (usually deprived) area well known for its crime/ethnic minorities/unemployment.

2) (usually poor) Artists notice the cheap price of rent/ethnic & social otherness and decide to move in

3) Birds of a feather flock together - more artists move in, the area starts to gain a reputation for being arty and vibrant

4) 'Cool factor' attracts business, gentrification, and wealthier, middle class young artists who all bump up the price of living there

5) The poor artists, now priced out of the very area to which they brought vitality now move on, whilst the hype machine is self perpetuating, attracting the cool chasers with money.

Prominent examples:

Williamsburg, Brooklyn" (http://en.wikipedia.org/wiki/Williamsburg,_Brooklyn)
Shoreditch, London" (http://en.wikipedia.org/wiki/Shoreditch)


The guy above, who seems very concerned with making sure hes using the right brand of laptop, living in the coolest area, listening to the right type of music, and has the money to buy into it... I'm really tempted to use the word "cancer" but it's just too harsh because I dont think these people necessarily intend to play into the hands of businesses and property owners who try to cash in on an areas reputation for being cool.

What can I say? If you have an oasis of otherness, dont broadcast it. Covet it, because as soon as it even remotely starts to resemble something people can market, you'll need money to keep it. You'd never catch me moving to Williamsburg or Shoreditch.

(no subject)

Date: 2008-03-09 08:53 pm (UTC)
From: [identity profile] cap-scaleman.livejournal.com
If it wasn't because of the victorian style of capitalism and the market things might've been different dear cloudman.

(no subject)

Date: 2008-03-09 09:09 pm (UTC)
From: [identity profile] kumakouji.livejournal.com
You're right. capitalism is to blame for people being able to buy their way into a vibrant area, which isnt very palatable when that entire areas very vibrancy has been as a result of poverty, cheap prices and a general separation from the mainstream. But hey, what can you do? Thats life, and thats how its always worked -- the ground breakers find something, the mainstream finds out about it, they gang rape it until its a weeping, cum covered shadow of its former self, so the ground breakers inevitably move on.

but then, you could also make the arguement it wouldnt have happened at all under communism.

(no subject)

Date: 2008-03-09 09:29 pm (UTC)
From: [identity profile] cap-scaleman.livejournal.com
Yes, such is life at the moment, but it haven't always been that way and it doesn't have to continue to be that way either. I guess it is neither able to function that way for much longer.

Re:

Date: 2008-03-09 10:37 pm (UTC)
From: [identity profile] desant012.livejournal.com
I uhgree Kumakouji. Williamsburg these days is more of a post-college nightlife center / Manhattan-lite for potential condo owners. Bushwick is the hip artsy 'hood du jour, though that's basically as expensive as Williamsburg was in 2005 thanks to speculation and hype.

There are still tons of affordable places left in the NYC metro area if people really wanted that cheap / alienated urban artist vibe. Why don't people move there? Well, 1) it's incredibly -unhip- to do so and 2) when you're truly in a neighborhood where nobody speaks your language, I guess it gets lonely.

I left ole Williamsburg to inhabit one of those forgotten neighborhoods in Brooklyn; rent's only a little more expensive than a place in Berlin. Having more free time to just ... imagine ... is worth more than the hour and a half it takes each day to see people my age in other neighborhoods.

But really, if your sole interest was to CrEATE and not so much nightlife, leaving places like New York, London, and Berlin alltogether is probably the smart course to go. You know, the internetosphere and all.

Re:

Date: 2008-03-09 10:55 pm (UTC)
From: [identity profile] psalamone.livejournal.com
Excuse me, I was mocking this tendency for concern (right laptop, music, etc) in myself. Obviously I am not comfortable with it, nor the buzzard-like milieu I hang out with. I think it's better to at least be aware of oneself as part of the problem and seek to change things than to naively picture oneself as living an "alternative lifestyle". But it does seem a bit weird to be called "cancer" in the context of a blog comment, I must say: we're already a priveleged caste just being here on online watching Youtube together, unless broadband has penetrated the Lagos slums ...

Regardless, the point about "not broadcasting it" is exactly right. I believe John Zerzan called it "reification", turning an impulse, a hidden magic, into a thing, which enters it into the stream of capitalist goods-n-services. This, by the way (referring to "anonymous" below) was Debord and Vaniegem's real point: suppress the impulse to create something, and see Art re-emerge in everyday actions. Drop the paintbrush and introduce yourself to the Turks, in other words.

Anyways....
(deleted comment)

(no subject)

Date: 2008-03-09 11:35 pm (UTC)
From: [identity profile] imomus.livejournal.com
[Error: unknown template video]

what the fuck

Date: 2008-03-10 12:22 am (UTC)
From: (Anonymous)
jack nickalous...
whats going on inside this hippocrites skull
who the fuck is this
why you put him here
i like not being able to grasp things
mystery turns me on
god if anyone ever said i was smug
id lie down and die
in the middle of the street

(no subject)

Date: 2008-03-10 07:03 am (UTC)
From: [identity profile] kumakouji.livejournal.com
I dont consider myself to be living an alternative lifestyle, I just get by, thats all I've ever been concerned with. And that's not a sign of lacking self awareness because I didnt move down to London and I dont live in a remotely desirable or cool area.

And it's not about the privileged classes vs. the poor per se; I'm talking about very specific examples where communities of artists with very little money have brought vitality and character to an area (intangible benefits) and then had it taken from underneath them because people have started to make money off the back of the vitality and character those very artists created.

The problem lies with trying to define the thin line - the thin line between choosing an area because it has the potential to be an artists haven, and going to become part of hype machine that drives up the prices. When does that happen?

The UK branch of Vice magazine has a pub in Shoreditch called The Old Blue Last... are they part of the hype machine? Did they locate their business in Shoreditch before it was cool or because it was cool?
Momus writing his article about Kreuzkolln in Wired -- Is he inadvertently shitting up the place for everyone else in an attempt to make his area seem cool(er)?

Another question is -- is there anything you can do to stop it getting to the point where property owners and businesses make profit off the backs of and at the expense of the penniless artists/ethnic minorities/underclass who gave the area its vibrant status to begin with? Thats a very difficult question to answer, but one thing I think is clear -- if you're choosing to live in an area because it's starting to get a reputation for being alternatively cool, youre part of the problem.

(no subject)

Date: 2008-03-10 02:37 pm (UTC)
From: [identity profile] lord-whimsy.livejournal.com
suppress the impulse to create something, and see Art re-emerge in everyday actions.

A good idea. Always preferred aesthetics to art, anyway.

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