"one is essentially saying "suck my cock" (located, obviously, in the form of her stiletto heel), the other "use my womb"."
I read this blog for the Momusisms.
Back on topic; I don't know how I feel about Muji. Their products aren't bad at all -- Muji is the Japanese Ikea. I could happily furnish my home with Ikea and Muji goods.
Ikea = "We are Scandinavian - we are utilitarian meets quirky. Muji = "We are Japanese - We are Shibui, we are beauty and affordability brought together in the understated."
...at least, thats what Muji would be if it didn't feel the need to keep telling us how free of "isms" it is with a whole page ironically dedicated to its philosophical viewpoint.
Muji is false-modesty, muji tries too hard and in trying too hard it gets being understated wrong and just slips back into being just another showy brand.
The problem with Muji is it doesn't let its products speak for themselves. Muji can't seem to stop itself gushing about how refined it is and how understated it is... at least, thats what I'm seeing on the American page. I decided to take a look at the Japanese page, I find this:
"わけあって、安い" is Muji's rather witty catchphrase - "For some reason, it's cheap". Bear in mind that 安い also means peaceful so there's a double meaning. It's as if someone is saying "All this quality and it's cheap. All this beauty and yet the design - it's so understated and calm."
I'm feeling a revulsion towards Muji's branding... and it doesn't even have any (supposedly).
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Date: 2008-06-07 10:10 am (UTC)I read this blog for the Momusisms.
Back on topic; I don't know how I feel about Muji. Their products aren't bad at all -- Muji is the Japanese Ikea. I could happily furnish my home with Ikea and Muji goods.
Ikea = "We are Scandinavian - we are utilitarian meets quirky.
Muji = "We are Japanese - We are Shibui, we are beauty and affordability brought together in the understated."
...at least, thats what Muji would be if it didn't feel the need to keep telling us how free of "isms" it is with a whole page ironically dedicated to its philosophical viewpoint.
Muji is false-modesty, muji tries too hard and in trying too hard it gets being understated wrong and just slips back into being just another showy brand.
The problem with Muji is it doesn't let its products speak for themselves. Muji can't seem to stop itself gushing about how refined it is and how understated it is... at least, thats what I'm seeing on the American page. I decided to take a look at the Japanese page, I find this:
"わけあって、安い" is Muji's rather witty catchphrase - "For some reason, it's cheap".
Bear in mind that 安い also means peaceful so there's a double meaning.
It's as if someone is saying "All this quality and it's cheap. All this beauty and yet the design - it's so understated and calm."
I'm feeling a revulsion towards Muji's branding... and it doesn't even have any (supposedly).